About Shankar Sha

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So far Shankar Sha has created 7 blog entries.

How POI Data personalization is transforming customer experience

POI data offers detailed insights about real-world places like stores, gyms, or restaurants helping brands personalize experiences based on where customers go and what surrounds them. With Factori’s rich POI dataset, businesses can deliver more relevant, location-aware experiences that feel timely and intuitive.

How POI Data guides smarter market entry decisions

Expanding into a new market doesn’t have to be a gamble. With POI data, businesses can uncover high-potential locations, understand the true competitive landscape, and build a data-driven market entry strategy.

How Visit Data transforms predictive analytics in retail

Discover how leading retailers are using predictive analytics and visit data to anticipate customer behavior. From smarter staffing to more accurate inventory planning, learn how visit insights are shaping the future of retail operations.

Why Visit Data is key to understanding consumer behavior

Visit data offers a powerful lens into real-world customer behavior, revealing when, where, and how people interact with physical locations. From optimizing store layouts to measuring marketing impact, these insights help businesses make smarter decisions.

How High-Fidelity Mobility Data fuels hyper-personalized campaigns

Marketers crave personalization, but most still miss the mark. High-fidelity mobility data reveals real-world consumer behavior with unmatched precision. It’s the edge brands need to deliver truly relevant, moment-based campaigns.

How High-Fidelity Mobility Data drives smarter business strategy

Understanding where people go is just the beginning. Today’s businesses need to know why they go there, how long they stay, and what they do next. These insights can drive business results

Why location intelligence is key to better business strategy

Discover how Factori leverages advanced location intelligence to help businesses unlock new growth opportunities, make smarter decisions, and stay ahead in a competitive market.

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