• geofencing marketing

    Published on: September 4, 2025

    Geofencing Marketing: Unlocking Real-World Engagement

    Generic ads rarely grab attention in today’s crowded digital landscape. What businesses need is a way to connect with potential...

  • Reaching your Next Customer

    Published on: June 28, 2024

    Reaching your Next Customer with Audience Data

    Discover the power of audience data in modern marketing. Get insights, solutions, and strategies to overcome challenges in the evolving advertising ecosystem. Download now!

  • Published on: June 28, 2024

    How Well Do You Know Your IPL Fans?

    Find key insights into the demographics, device usage, app preferences, and real-world brand affinities of IPL fans to optimize your marketing strategy.

  • Published on: June 20, 2024

    Factori Updates Product Superpowers for More Accountable and Efficient Marketing in 2023 and Beyond

    Discover Factori's latest product enhancements for smarter targeting, improved campaign measurement, hyper-targeted outdoor advertising, and up-to-date customer data.

  • Published on: June 20, 2024

    How Alternative Data Can Help Investment Management Navigate the Post-Pandemic World

    Discover how alternative data sources like real-world intelligence can provide investment managers with fresh market insights for navigating the post-pandemic world.

  • Published on: June 20, 2024

    How FMCG Can Use Alternative Data To Empower Supply Chain In The Times Of COVID-19

    Discover how FMCG brands leverage alternative data to navigate supply chain challenges amidst COVID-19, ensuring seamless operations and customer satisfaction.

  • Audience Segments to Target Car Buyers

    Published on: June 20, 2024

    Targeting Car Buyers? Here Are 5 Audience Segments That Can Add Value

    Unlock key segments for targeting car buyers effectively. From showroom visitors to ridesharing app users, optimize your strategy with Factori's data insights.

  • Audience Segments to Target Destination Travellers

    Published on: June 20, 2024

    Targeting Destination Travellers? Here Are 6 Segments To Start With

    Explore segments like Resort Hotel Visitors, Business Travellers, and more to tailor campaigns for destination travellers. Request a Lifesight demo today!

  • Audience Segments to Target Foodies

    Published on: June 20, 2024

    Targeting Foodies? Here Are 5 Audience Segments Than Can Add Value

    Reach foodies effectively with segments like restaurant visitors and world cuisine enthusiasts. Book a demo with Factori for valuable targeting options.

  • Audience Segments to Target Frequent Travellers

    Published on: June 20, 2024

    Targeting Frequent Travellers? Here Are 6 Audience Segments That Can Add Value

    Explore valuable audience segments like air travelers, hotel visitors, and luxury shoppers to enhance your brand's reach among frequent travelers. Contact us now!

  • Audience Segments to Target Retail Fashion Shoppers

    Published on: June 20, 2024

    Targeting Fashion Retail Shoppers? Here Are 8 Audience Segments For Greater ROI

    Unlock high-ROI audience segments in fashion retail: trendy shoppers, luxury buyers, mall visitors, e-commerce app users, and nightlife enthusiasts.

  • Audience Segments to Target Sports and Fitness Enthusiasts

    Published on: June 20, 2024

    Targeting Sports And Fitness Enthusiasts? Here Are 4 Audience Segments For Higher ROI

    Discover key audience segments including gym visitors, sports venue attendees, sporting goods shoppers, and sports app users for higher ROI in sports marketing.

  • Audience Segments to Target Tech Enthusiasts

    Published on: June 20, 2024

    Here Are 4 Audience Segments From Factori To Target Tech Enthusiasts

    Discover audience segments like Computers Services Visitors, Electronics Shoppers, and more to effectively target tech enthusiasts. Book a demo with Factori today!

  • Targeting Ramdan Shoppers

    Published on: June 20, 2024

    Targeting Ramadan Shoppers? Here Are 5 Factori Audiences Segments That Can Add Value

    Discover 5 Factori audience segments to target Ramadan shoppers effectively. From e-commerce app users to mall visitors, tailor your marketing strategy for higher conversions.

  • Published on: June 20, 2024

    Ready to discover who your customers are beyond your universe?

    Enhance customer understanding with data enrichment beyond first-party data. Contextualize touchpoints for memorable experiences in the cookie-less world.

  • Published on: June 20, 2024

    Raise the Bar for Your CNY Campaigns with Real World Intelligence

    Maximize your CNY campaigns with real-world intelligence. Learn how to target right, benchmark effectively, and measure accurately for campaign success.