Published on: July 19, 2024
Audience Data Segmentation: All You Need to Know
Learn the essentials of audience data segmentation, including key concepts, types of data, effective strategies, tools, and future trends.
Published on: July 11, 2024
Data Targeting: 10 Strategies to Reach the Right Audience
Discover ten powerful strategies to leverage intent data for targeting audiences effectively. Learn how to recognize intent signals, prioritize high-value prospects, personalize outreach, and optimize multi-channel strategy to enhance your marketing efforts.
Published on: June 28, 2024
Measure DOOH Right with Real World Intelligence
Unlock the full potential of DOOH campaigns with footfall attribution powered by real-world intelligence. Measure effectiveness and enhance ROI. Learn more!
Published on: June 28, 2024
The Essential Guide to Audience Activation in the Omni-channel Marketing Ecosystem
Unlock the power of omni-channel marketing with insights on audience activation strategies. Navigate data complexities for hyper-personalized marketing.
Published on: June 28, 2024
How to Master Omnichannel Shopping Experiences for Your Offline Shoppers
Learn how to create seamless omnichannel shopping experiences for offline shoppers. Explore strategies, customer data utilization, and the role of Factori in this transition.
Published on: June 28, 2024
Reaching your Next Customer with Audience Data
Discover the power of audience data in modern marketing. Get insights, solutions, and strategies to overcome challenges in the evolving advertising ecosystem. Download now!
Published on: June 20, 2024
Targeting Destination Travellers? Here Are 6 Segments To Start With
Explore segments like Resort Hotel Visitors, Business Travellers, and more to tailor campaigns for destination travellers. Request a Lifesight demo today!
Published on: June 20, 2024
Targeting Car Buyers? Here Are 5 Audience Segments That Can Add Value
Unlock key segments for targeting car buyers effectively. From showroom visitors to ridesharing app users, optimize your strategy with Factori's data insights.
Published on: June 20, 2024
Targeting Foodies? Here Are 5 Audience Segments Than Can Add Value
Reach foodies effectively with segments like restaurant visitors and world cuisine enthusiasts. Book a demo with Factori for valuable targeting options.
Published on: June 20, 2024
Targeting Frequent Travellers? Here Are 6 Audience Segments That Can Add Value
Explore valuable audience segments like air travelers, hotel visitors, and luxury shoppers to enhance your brand's reach among frequent travelers. Contact us now!
Published on: June 20, 2024
Targeting Fashion Retail Shoppers? Here Are 8 Audience Segments For Greater ROI
Unlock high-ROI audience segments in fashion retail: trendy shoppers, luxury buyers, mall visitors, e-commerce app users, and nightlife enthusiasts.
Published on: June 20, 2024
Targeting Sports And Fitness Enthusiasts? Here Are 4 Audience Segments For Higher ROI
Discover key audience segments including gym visitors, sports venue attendees, sporting goods shoppers, and sports app users for higher ROI in sports marketing.

