Consumer Intelligence For Leading Businesses

Enrich your customer understanding and gain deep insights that will give you a competitive edge

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Mobile Users
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Data Accuracy
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Data Attributes

Trusted for advanced consumer insights by leading businesses

Profile Intelligence

Transform Anonymous Data Into Deep Insights

Access rich customer attributes for deeper insights

  • Demographic Profiling

  • Device Intelligence

  • Location Patterns

  • Affluence Indicators

Behavioral Mapping

Decode Customer Journeys

Understand real-world movement patterns and preferences

  • Brand Interactions

  • Place Categories

  • Travel Patterns

  • Interest Mapping

Enrichment Power

Enhance Your Customer Data

Build comprehensive profiles with multi-dimensional insights

  • Custom segmentation

  • Look-alike modeling

  • Profile enhancement

  • Behavior prediction

Power Business Applications with Industry Leading People Data

Unlock strategic insights from people data for confident decision-making

Resource Library

Success Stories That Speak

See how industry leaders are revolutionizing their strategies with Factori

Featured Articles

  • Enhance customer experience using POI data

    Published on: May 21, 2025

    How POI Data personalization is transforming customer experience

    POI data offers detailed insights about real-world places like stores, gyms, or restaurants helping brands personalize experiences based on where customers go and what surrounds them. With Factori’s rich POI dataset, businesses can deliver more relevant, location-aware experiences that feel timely and intuitive.

  • Using POI data for Market entry decisions

    Published on: May 19, 2025

    How POI Data guides smarter market entry decisions

    Expanding into a new market doesn’t have to be a gamble. With POI data, businesses can uncover high-potential locations, understand the true competitive landscape, and build a data-driven market entry strategy.

  • retail trend forecasting with visit data

    Published on: May 14, 2025

    How Visit Data transforms predictive analytics in retail

    Discover how leading retailers are using predictive analytics and visit data to anticipate customer behavior. From smarter staffing to more accurate inventory planning, learn how visit insights are shaping the future of retail operations.

Frequently Asked Questions

Our people data combines demographics, device ownership, location patterns, brand interactions, and behavioral attributes to create comprehensive user profiles.

We employ proprietary algorithms and multi-source validation to maintain data quality, updating our profiles monthly for maximum accuracy.

We combine extensive coverage (900M+ profiles), rich attributes, and real-world behavioral insights to provide deeper customer understanding.

From customer enrichment to look-alike modeling, our people data enables better targeting, personalization, and strategic decision-making.

We update our people data monthly, ensuring you always have access to current consumer insights and behaviors.

Ready to Transform Your Customer Understanding?

Speak to an expert to understand how Factori can provide you complete control over your data & unparalleled insights.