POI Data That Powers Business Growth

 

Transform location-based decisions with enriched Point of Interest data covering 200M+ global locations

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0M+
Global POIs
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Countries & Regions
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Categories
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Rich Attributes

Trusted for advanced consumer insights by leading businesses

X axis
Yahoo
Carto
Madison World
QMS
Clear Channel
Luxottica
Inmobi
Abinbev
Vistar media
Innomt
Group M
Onspot
The trade desk
Turn Places into Strategic Insights

Market Intelligence

Uncover Strategic Insights with Accurate Places Data

Access comprehensive POI analytics to unlock growth opportunities

  • Advanced venue mapping

  • Brand presence analysis

  • Category intelligence

  • Geographic distribution insights

Business Optimization

Master Location Strategy with POI Intelligence

Drive business decisions with enriched point of interest(POI) data

  • Strategic site selection

  • Network optimization

  • Competitive analysis

  • Market penetration insights

Master Location Strategy with POI Intelligence
Rich POI Data for Confident Decisions (1)

Data quality

Rich POI Data for Confident Decisions

Leverage detailed venue attributes for precise location intelligence

  • Comprehensive brand mapping

  • Detailed venue attributes

  • Regular data updates

  • Global coverage verification

Power Core Business Applications with POI Data

Transform physical location data into actionable business intelligence

Retail Analytics

Optimize retail strategy with comprehensive venue insights

Urban Planning

Design smarter cities with detailed POI intelligence

Market Research

Analyze market dynamics with location-based insights

Business Development

Identify growth opportunities with precise venue data

Resource Library

Data Schema

Data Coverage

Hear from our happy customers

See how industry leaders are revolutionizing their strategies with Factori

“We are extremely satisfied with their proficiency, service and quality. We cannot recommend Factori enough for the value they provide in terms of their solutions. Factori has become a strategic partner of Froyoo in navigating the industry, finding new solutions and collaborating on mutually beneficial ventures. I am confident that whoever will work with them will be very satisfied.”

Daniel Davies - CEO, Froyoo

Daniel Fischer – CEO, Froyoo

Featured Articles

  • Factori Platform Guide

    Published on: October 14, 2025

    The Factori Platform Guide: Unlocking Real-World Data Intelligence

    The Factori Platform Guide shows the it brings together everything you need to explore, understand, and act on data about...

  • Why POI Data Matters in EV Charging Network Expansion

    Published on: October 8, 2025

    Why POI Data Matters in EV Charging Network Expansion

    The global shift toward electric vehicles (EVs) is accelerating, but the infrastructure to support them often lags behind. Poorly placed...

  • Points of Interest API

    Published on: September 26, 2025

    Everything You Need to Know About Points of Interest API

    Whether you’re finding the closest ATM, booking a restaurant for dinner, or analyzing the best area to open a retail...

Frequently Asked Questions

Factori’s POI data includes comprehensive venue information with 50+ attributes, including business names, categories, operating hours, brand associations, and precise geographic coordinates across 229+ countries & regions.

We employ a multi-source validation approach, combining automated verification with regular updates. Each POI undergoes rigorous validation before being added to our database, ensuring the highest level of accuracy.

Factori’s POI database is updated daily, capturing new locations, closures, and attribute changes. We provide flexible delivery options to ensure you always have access to the most current data.

Yes, our POI data structure supports custom attribute mapping and delivery formats. We can tailor the data feed to match your specific business requirements and use cases.

We differentiate through our extensive global coverage (200M+ POIs), rich attribute depth (50+ attributes), daily updates, and flexible delivery options. Our data architecture ensures superior accuracy and completeness.

Ready to transform your POI Strategy?

Join forward-thinking businesses leveraging location intelligence