Cross-device Data For Connected Intelligence

Link customer journeys across all connected devices with privacy-first household mapping

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Unique MAID IDs
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Countries Coverage
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MAID <> IP Address
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Rich Attributes

Trusted for advanced consumer insights by leading businesses

X axis
Abinbev
Onspot
Yahoo
Inmobi
QMS
Clear Channel
Luxottica
Madison World
Innomt
The trade desk
Carto
Group M
Vistar media
Unified Customer Views

Cross-Device Understanding

Unified Customer Views

Connect interactions across every device touchpoint

  • Device mapping

  • Identity resolution

  • Household linking

  • Journey tracking

CTV Intelligence

Connected TV Insights

Understand viewing patterns across streaming devices

  • Household profiling

  • Viewer segmentation

  • Content preferences

  • Cross-screen behavior

Connected TV Insights
Seamless Cross-Device Activation

Activation Power

Seamless Cross-Device Activation

Deliver coordinated experiences across platforms

  • Message coordination

  • Frequency management

  • Cross-platform targeting

  • Attribution tracking

Power Core Business Applications with CTV Data

Transform CTV data into actionable business intelligence

Consumer Analytics

Build comprehensive household-level understanding

Cross-Device Attribution

Track customer journeys across all touchpoints

Sales Intelligence

Predict trends with unified customer views

Advertisement Optimization

Coordinate messaging across devices

Resource Library

Data Schema

Data Coverage

Success Stories That Speak

See how industry leaders are revolutionizing their strategies with Factori

“We are extremely satisfied with their proficiency, service and quality. We cannot recommend Factori enough for the value they provide in terms of their solutions. Factori has become a strategic partner of Froyoo in navigating the industry, finding new solutions and collaborating on mutually beneficial ventures. I am confident that whoever will work with them will be very satisfied.”

Daniel Davies - CEO, Froyoo

Daniel Fischer – CEO, Froyoo

Featured Articles

  • Enhance customer experience using POI data

    Published on: May 21, 2025

    How POI Data personalization is transforming customer experience

    POI data offers detailed insights about real-world places like stores, gyms, or restaurants helping brands personalize experiences based on where customers go and what surrounds them. With Factori’s rich POI dataset, businesses can deliver more relevant, location-aware experiences that feel timely and intuitive.

  • Using POI data for Market entry decisions

    Published on: May 19, 2025

    How POI Data guides smarter market entry decisions

    Expanding into a new market doesn’t have to be a gamble. With POI data, businesses can uncover high-potential locations, understand the true competitive landscape, and build a data-driven market entry strategy.

  • retail trend forecasting with visit data

    Published on: May 14, 2025

    How Visit Data transforms predictive analytics in retail

    Discover how leading retailers are using predictive analytics and visit data to anticipate customer behavior. From smarter staffing to more accurate inventory planning, learn how visit insights are shaping the future of retail operations.

Frequently Asked Questions

We use encrypted MAIDs and IP addresses to identify and connect devices within households while maintaining privacy compliance.

Our graph enables household-level reach analysis, cross-device attribution, and coordinated messaging across all connected devices

We process 3B+ daily events in real-time, with daily updates and 12 months of historical data for trend analysis.

We use privacy-first methodologies, encrypting all identifiers and following strict data protection protocols.

We combine extensive coverage, household-level mapping, and CTV capabilities for comprehensive cross-device understanding.

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