Know Your Audience, Reach Your Customers.

Consumer intelligence that deepens understanding and leads growth.

Factori People

Trusted by Leading Businesses

Clear Channel
Onspot
Vistar media
Yahoo
The trade desk
Group M
X axis
Luxottica
QMS
Madison World
Carto
Inmobi
Abinbev
Innomt
0M+
Profiles
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Countries & Regions
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Segment Categories
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Data Attributes

Turn the unknown into known.

Enriched customer attributes turn anonymous data into opportunities for growth and advantage.

  • Demographic Profiling

  • Device Intelligence

  • Location Patterns

  • Affluence Indicators

Profile-Intelligence
Behavioral-Mapping

Follow the footprints. Find the preferences.

Decode movement patterns and preferences that shape customer journeys.

  • Brand Interactions

  • Place Categories

  • Travel Patterns

  • Interest Mapping

Gaps? Filled.

Build multi-dimensional customer profiles with enriched insights that bring clarity to every decision.

  • Custom segmentation

  • Look-alike modeling

  • Profile enhancement

  • Behavior prediction

Enrichment Power

Why Factori?

Filters

Quickly narrow down to the People who matter most, and save your filters for easy reuse.

Lists

Organize unlocked People into groups you can analyze, reuse, or export anytime.

Maps

Unlock People data by selecting an area or drawing a shape to capture everyone in that area.

Hear From Our Happy Customers

See how industry leaders are revolutionizing their strategies with Factori

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“We are extremely satisfied with their proficiency, service and quality. We cannot recommend Factori enough for the value they provide in terms of their solutions. Factori has become a strategic partner of Froyoo in navigating the industry, finding new solutions and collaborating on mutually beneficial ventures. I am confident that whoever will work with them will be very satisfied.”

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Daniel Davies - CEO, Froyoo
Daniel Fischer – CEO, Froyoo

Featured Articles

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    Published on: December 17, 2025

    Micro-Catchment Footfall: How Retailers Can Spot Shifting Demand at a Street-Block Level

    Most retailers measure footfall at the store level. Some look at ZIP codes or city-wide patterns. But the insights that...

  • Retail Geo-targeting Strategies for Holiday Marketing

    Published on: December 5, 2025

    Retail Geo-targeting Strategies for Holiday Marketing

    Holiday marketing is noisy, expensive, and brutally local. Same national campaign. Same discount. Same creative. Completely different results between two...

  • How to Use Audience Data for Effective Digital Ad Targeting

    Published on: November 6, 2025

    How to Use Audience Data for Effective Digital Ad Targeting

    Imagine this: you launch a new campaign that looks perfect on paper with strong visuals, catchy copy, and a decent...

Ready to transform your customer understanding?