• what is identity data

    Published on: October 7, 2024

    What is Identity Data?

    Explore Identity data and its significance across industries. This is a Detailed Guide to Definitions, Key Use Cases across Industries, and Benefits.

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  • Published on: June 20, 2024

    Targeting Fashion Retail Shoppers? Here Are 5 Audience Segments For Greater ROI

    Unlock high-ROI audience segments in fashion retail: trendy shoppers, luxury buyers, mall visitors, e-commerce app users, and nightlife enthusiasts.

  • Published on: June 20, 2024

    Targeting Frequent Travellers? Here Are 6 Audience Segments That Can Add Value

    Explore valuable audience segments like air travelers, hotel visitors, and luxury shoppers to enhance your brand's reach among frequent travelers. Contact us now!

  • Published on: June 20, 2024

    Targeting Foodies? Here Are 5 Audience Segments Than Can Add Value

    Reach foodies effectively with segments like restaurant visitors and world cuisine enthusiasts. Book a demo with Factori for valuable targeting options.

  • Published on: June 20, 2024

    Targeting Destination Travellers? Here Are 6 Segments To Start With

    Explore segments like Resort Hotel Visitors, Business Travellers, and more to tailor campaigns for destination travellers. Request a Lifesight demo today!

  • Published on: June 20, 2024

    Targeting Car Buyers? Here Are 5 Audience Segments That Can Add Value

    Unlock key segments for targeting car buyers effectively. From showroom visitors to ridesharing app users, optimize your strategy with Factori's data insights.

  • Audience Addressability

    Published on: June 20, 2024

    Audience Addressability In The New Normal – How The Industry Is Responding

    Explore alternatives to cookie-based targeting in the new privacy-first landscape. Discover strategies like first-party data, contextual, cohorts, and more.

  • Published on: June 20, 2024

    How FMCG Can Use Alternative Data To Empower Supply Chain In The Times Of COVID-19

    Discover how FMCG brands leverage alternative data to navigate supply chain challenges amidst COVID-19, ensuring seamless operations and customer satisfaction.

  • Published on: June 20, 2024

    How Alternative Data Can Help Investment Management Navigate the Post-Pandemic World

    Discover how alternative data sources like real-world intelligence can provide investment managers with fresh market insights for navigating the post-pandemic world.

  • Published on: June 20, 2024

    Factori Updates Product Superpowers for More Accountable and Efficient Marketing in 2023 and Beyond

    Discover Factori's latest product enhancements for smarter targeting, improved campaign measurement, hyper-targeted outdoor advertising, and up-to-date customer data.